About Quo Vadimus Communications

Todd Sloane, Principal

Todd Sloane is a veteran healthcare communications professional. In 2012 he started a boutique consulting firm, Quo Vadimus Communications, to help a wide array of organizations achieve their strategic goals. He helps companies craft their messaging and identify target audiences. He creates detailed marketing and communications plans and helps to execute them. And he has served as an adviser in mergers and helped position companies attract private equity and buyouts.

Sloane uses a storytelling approach that brings together the emotional and rational elements of a client’s message. With contacts across the healthcare media landscape from 30 years in journalism, he ghost-writes articles and  places them in respected publications.

Working with a network of professionals, he also produces presentations, websites, videos, and investor and sales pitches.

He gets results: Clients have received hundreds of qualified leads and two have been sold after achieving  extremely high valuations. Mainly, the advantages have come from greatly enhanced brand recognition and market perception of best-of-breed solutions.

Previously Sloane led communications for Press Ganey Associates, a healthcare performance improvement company serving more than half of all U.S. hospitals. In 2012, he won the national MarCom Gold Award for best B2B magazine in the U.S. Sloane spent 14 years at Modern Healthcare magazine, where as senior editor he led print and online editorial sections for the leading industry publication. There he won the prestigious Jesse H. Neal National Business Journalism Award for a series of editorials on health reform. He was also a reporter and editor with other publications.


American Hospital Association, the nation’s leading healthcare trade association

Arena, which uses artificial intelligence to help hospitals and nursing homes make better hiring decisions

Association of Medical Physicists, an advocacy organization promoting a greater role for its members in direct patient care

AvaSure, which provides audiovisual technology to monitor patients at risk of falling

Blue Health Intelligence, which provides health plans and health systems with data analytics and consulting services based on the largest private claims database

Carefluence, which provides software that helps electronic medical records systems communicate with one another

CarexTech, a software company that helps long-term care providers connect residents with their families and plan programming

Champion Medical Technologies, which delivers software to help the medical industry track valuable inventory

ICNet Systems, which provides infection surveillance and antibiotic stewardship software

Indigo Clean, which provides antimicrobial lighting systems to hospitals and surgery centers

Intelligent Locations, an asset tracking and data analytics company

LiquiTech Environmental Solutions, which delivers clean water solutions to hospitals, the hospitality industry and industry

Maestro Strategies, a change management consulting firm

Norwegian-American Hospital, a safety-net hospital in Chicago

Salud Revenue Partners, a revenue cycle management outsourcing firm

SpecialtyCare, a leading provider of clinical services to hospitals

Stryker Corp., a global manufacturer of medical devices and medical equipment

Vivace, a company that applies artificial intelligence to clinical decision support

Xenex, maker of the “germ-zapping robot,” a device that helps prevent hospital-acquired infection